Tuesday, December 4, 2012

7 Must Have Twitter Tools You Don't Want to Miss - Web Design ...

Twitter is one of the most popular social networking websites among businesses and consumers alike. With an active user-base of over 200 million users, it is one of the most important social networks businesses can use connect with consumers.

On Twitter, content and follower activity moves fast. As a result, businesses need to constantly monitor their Twitter activity in order to stay ahead. Fortunately, there are many Twitter tools that your business can use to better manage your Twitter presence and get the most out of Twitter for your business.

Here is a list of 7 useful Twitter tools that can help your business use Twitter more efficiently.

1. Tweepi

Twitter Tools - Tweepi

Tweepi is a great free tool that allows you to manage various aspects of your Twitter account. It can be a powerful tool for businesses and is particularly beneficial for managing followers. It offers useful relationship management features, and more. You can use to automatically follow users who follow your business on Twitter. You can also use to track influential users that are relevant to your business. E.g. you can enter the Twitter handle of any account to see a list of their followers. This can be helpful if you want to expand your own network. You can also use Tweepi to clean up your follower list. It shows how active your followers are and gives you the option to flush out in-active followers, resulting in a more genuine user-base for your business.

2. TweetDeck

Twitter Tools - TweetDeck

TweetDeck is an app that brings more flexibility and insight to power users.? You can use it to monitor and manage unlimited accounts. It has many powerful features that a business can use to post more efficiently on Twitter and build a strong brand presence.

It offers a better interface for accessing social media content by allowing you to arrange your feeds with customisable columns. It also has many powerful filters which allow you to focus on what matters most to your business and filter out information that is not relevant.

It includes built-in facility to schedule your Tweets to suit your audience which is a must for any effective social media marketing strategy. You can also set-up notification alerts for new Tweets to stay up to date with information that is important to your business.

3. Topsy

Twitter Tools - Topsy

Topsy is a simple but effective tool that can help a business get more out of Twitter. It is great for tracking trending conversations. You can use it to measure the exact counts for any term, instantly.

You can also use it to find Influential Twitter users relevant to your business so you can connect with them and enhance your own influence. It is also effective for measuring the exposure of any event or campaign or track bran mentions.

4. TwitSprout

TwitSprout - Twitter Tool

TwitSprout is a Twitter analytics tool that you can use to measure your influence on Twitter. It is also very useful for competitor analysis. It shows all the important metrics from your Twitter accounts which should be sufficient for most businesses. Paid version allows you to track activity on additional social network channels like Facebook pages. You can use TwitSprout to see how your business performs, compare your performance against your competitors, track the growth in your follower count, and also monitor how many times your business is mentioned or retweeted over time.

One of the best things about this tool is its interface. This is what sets it apart from other Twitter analytics tools.

5. Twitter Search

Last but not least, Twitter?s own search engine also deserves a mention. It is one of the most efficient ways to quickly search for anything. Businesses can use this feature to search for brand mentions or any other conversation relevant to the business. All you need to do is enter your search terms and hit search.

General Tools That Also Support Twitter:

The following two tools are not dedicated solely to Twitter but are two of the most popular social media marketing tools among marketers and as such deserve a mention.

6. HootSuite

Twitter Tools - HootSuite

HootSuite is one of the most popular social media dashboards that allows you to manage your postings on leading social networks like Twitter, Facebook, LinkedIn, and WordPress. Additionally, it is one of the few tools that supports Google Plus pages. You can use HootSuite to post your content to all supported social networks at once or schedule your posts for optimal results. It also offers built-in reporting and an automatic scheduling feature that spreads your posts throughout the week.

7. Buffer

Twitter Tools - Buffer

Buffer is another very popular social media tool among marketers and businesses alike. It is different to many of the other tools on the list. Buffer maintains a queue of content that you would like to post to your social profiles and spreads them throughout the day at pre-set times. This allows you to ensure your content is shared at times that get the most engagement from your followers. Businesses that use Buffer have reported an increase in engagement of up to 200%.

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Source: http://www.kronikmedia.co.uk/blog/must-have-twitter-tools/6122/

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